Stephanie Leary, the author of the recently released Beginning WordPress 3.0, began using WordPress in 2004 when it was known for its easy-to-use blogging capabilities for smaller sites. Lately, it has been gaining a reputation for being powerful enough to run larger sites and large collections of networked sites. Leary, who works as a web […]
As someone who constantly recommends the WordPress publishing platform, I’m also intrigued by other blogging platforms, particularly those that promise to be easy to use for non-technical content creators. A recent article from poynter.org makes the case for Tumblr. The article by Mallary Jean Tenore features Mark Coatney, who used to work at Newsweek and […]
Last October, the Federal Trade Commission published a guide on endorsements and testimonials. For bloggers who accept payments or free products, the bottom line is clear. Cash and in-kind payments must be disclosed. The associate director for advertising practices at the Federal Trade Commission, Mary K. Engle, said that the overall idea behind the guidelines […]
LinkedIn, Twitter, and Facebook are among the most popular social media marketing tools for organizations. Add WordPress for blogging and lightweight website content management. Then supplement all of that with Constant Contact email newsletters and event marketing for a powerful, yet relatively inexpensive social media suite. The problem is that it can get complicated keeping […]
If you love your gadgets and love talking with people who love gadgets, you’ve probably already heard about gdgt.com, a technology site that lets you “engage with your devices and hang out with people who are as passionate about their gear as you are,” according to the gdgt.com About page. Investors are loving gdgt.com as […]
How to gather information, assess it, and present it in a way readers will understand and appreciate