As news publishers scramble to figure out the best way to bring in revenue and boost profits, some dispiriting news came in recently from an unusually candid report by Norwegian Publisher Media Norge ASA. In a presentation to investors, Media Norge said traffic levels are reaching saturation and “online ad prices are stagnating,” according to […]
While planning for an upcoming website redesign project, I sought advice on LinkedIn about the best way to conduct a content audit. We were in the midst of a time-consuming, page-by-page evaluation of our site, which has more than 2,000 assets. Compared to many sites, that’s not very big. But it started to feel like […]
Stephanie Leary, the author of the recently released Beginning WordPress 3.0, began using WordPress in 2004 when it was known for its easy-to-use blogging capabilities for smaller sites. Lately, it has been gaining a reputation for being powerful enough to run larger sites and large collections of networked sites. Leary, who works as a web […]
A new iPad app called Flipboard has been the subject of enthusiastic reviews in Website magazine and other media outlets recently. The app connects to your social media accounts, aggregates content from those sources, and presents it in a “slick, easy-to-use ‘personal magazine,’” says the Website magazine article. “Every time the app is launched, your […]
As someone who constantly recommends the WordPress publishing platform, I’m also intrigued by other blogging platforms, particularly those that promise to be easy to use for non-technical content creators. A recent article from poynter.org makes the case for Tumblr. The article by Mallary Jean Tenore features Mark Coatney, who used to work at Newsweek and […]
How to gather information, assess it, and present it in a way readers will understand and appreciate